Privacy Policy

Effective Date: October 20, 2026

Lizard Lick Towing & Recovery, LLC (“Lizard Lick,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the information you share with us. This Privacy Policy explains what information we collect, how we use and share it, and the choices you have. It applies to information collected through our website at www.lizardlicktowing.com, through our online forms, by phone, in our office, and in the course of providing our services.

By using our website or submitting information through our forms, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect the following categories of information:

Information You Provide to Us

When you contact us or submit a form on our website, we collect the information you choose to provide. Depending on the form, this may include:

Your name
Phone number
Mailing or property address
Email address
Company or property name (for property managers, HOAs, and businesses)
Property details for private property impound inquiries — such as property type, number of parking spaces, and a description of your needs
Vehicle details for vehicle-purchase quote requests — such as year, make, model, and condition
Any other information you include in the message or request you send us

Information Collected Automatically

When you visit our website, we and our analytics providers automatically collect certain technical information through cookies and similar technologies, including your IP address, browser type and device information, the pages you view, the links you click, the website or source that referred you, approximate geographic location, and the dates and times of your visits.

Camera and Video Footage

As part of our operations, our drivers wear body cameras and our trucks are equipped with interior and exterior cameras, and interactions in our office are recorded. This footage may capture vehicles, individuals, and interactions during towing, private property impound, and vehicle-release activities. This information is collected in the course of providing our services rather than through our website.

2. How We Use Your Information

We use the information we collect to:

Respond to your inquiries, quote requests, and service requests
Provide, schedule, and perform our towing, private property impound, roadside assistance, and vehicle-purchase services
Verify vehicle ownership and authorization during vehicle releases
Document service interactions for safety, accountability, dispute resolution, and legal compliance
Communicate with you about your request, service, or account
Understand how visitors use our website so we can improve it
Maintain the security and proper functioning of our website and operations
Comply with applicable laws, ordinances, and lawful requests

We do not use your contact information to send marketing messages unless you have asked us to, and we do not sell your personal information.

3. Cookies, Google Analytics & Search Console

Our website uses cookies and similar technologies to operate the site, remember your preferences, and understand how the site is used. A cookie is a small text file stored on your device; most browsers let you refuse or delete cookies through your browser settings, though some features of the site may not function properly if you do.

We use Google Analytics and Google Search Console, services provided by Google LLC, to help us understand website traffic and search performance. Google Analytics uses cookies and collects information such as your IP address, device and browser details, the pages you visit, and how you interact with our site, in order to generate aggregated reports about site usage. Google Search Console provides us with aggregated data about how our site appears in Google Search. Information collected by these tools is processed by Google in accordance with Google’s own privacy policy.

You can learn how Google uses data at https://policies.google.com/privacy and how Google uses information from sites that use its services at https://policies.google.com/technologies/partner-sites. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout.

DEV NOTE: If/when a cookie-consent banner is added to the site, reference it here and confirm non-essential cookies are set only after consent.

4. Camera and Video Footage

Documentation is central to how we operate. Body camera and vehicle camera footage, and recordings of office interactions, are created to protect customers, property-management partners, and our team, and to maintain an accurate record of our services. This footage may be retained for a period consistent with our business and legal needs and may be provided upon request to authorized parties — such as a property-management partner regarding an impound on their property, a vehicle’s registered owner, or law enforcement — subject to applicable law and our verification procedures.

5. How We Share Your Information

We do not sell your personal information. We may share information in the following limited circumstances:

With service providers who help us operate our business and website — for example, Google (for analytics and search performance), our website host, and form or communication tools — under appropriate obligations to protect your information
With property-management partners in connection with impounds performed on their property
With law enforcement or other parties when required by law, ordinance, subpoena, or to protect the rights, safety, or property of Lizard Lick, our customers, or others
In connection with a business transaction such as a merger, acquisition, or sale of assets

6. Data Retention

We retain personal information for as long as needed to fulfill the purposes described in this Policy, to provide our services, to comply with our legal and regulatory obligations, to resolve disputes, and to enforce our agreements. When information is no longer needed, we take reasonable steps to delete or de-identify it.

7. Data Security

We take reasonable administrative, technical, and physical measures to protect the information we collect. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

8. Your Privacy Choices

You have choices about your information:

Access and updates: You may contact us to ask about the information we hold about you or to correct or update your contact information.
Marketing communications: If you ever receive optional communications from us, you may opt out at any time by following the unsubscribe instructions or contacting us.
Cookies: You can control or disable cookies through your browser settings.
Analytics: You can opt out of Google Analytics using the browser add-on linked in Section 3.

Depending on where you live, you may have additional rights regarding your personal information under applicable state law. To make a request, contact us using the information below.

9. Third-Party Links

Our website may contain links to third-party websites, such as social media platforms, streaming services, or our online merchandise store. We are not responsible for the content or privacy practices of those sites. We encourage you to review the privacy policies of any third-party site you visit.

10. Children’s Privacy

Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will take appropriate steps to delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of this page. Changes are effective when posted. We encourage you to review this Policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact us at:

Lizard Lick Towing & Recovery, LLC
2605 NC Highway 97, Wendell, NC 27591
Phone: (919) 365-4388
Email: [email protected]